Create new list with Retention & Lifecycle Manager
3 days ago
ProfessionsMarketer, Marketing Strategist, Digital Marketer
LocationLondon, United Kingdom
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Can you help our customers with continuing to indulge their love of fresh fruit and veg? Do you have experience in creating delightful moments across the customer lifecycle? Can you balance creativity with magnificent analytical skills to improve customer lifetime value?
As our Retention & Lifecycle Manager, you'll play a vital role within our marketing team. You'll champion Oddbox to our customers (and vice versa) from customer sign-up throughout their entire journey with Oddbox. You won't be alone in all of this, you'll manage our talented CRM executive, and work closely with our wider marketing team
Oversee our comprehensive lifecycle strategy to maximise lifetime value
Own the onboarding journey and ensure it stays relevant to our customer needs
Optimising churn prevention and winback
Deliver cross-channel initiatives and programmes, including referral and cancellation funnels, aimed at maximising customer base size
Design and plan new ideas for sustainable AOV growth in collaboration with our working groups
Support Oddbox's product optimisation for existing and new customers
What we’re looking for:
You'll need to have the ability to deliver end-to-end lifecycle projects, building buy-in from internal and external collaborators. You'll already have a great understanding of how lifecycle projects can impact a diverse range of internal teams
You'll have a commercial mindset, able to think strategically and act mindfully
You'll be results-driven, with a focus on meeting and exceeding performance metrics
You're no stranger to direct-to-customer marketing
Data is one of the sparks that will bring out your creativity. Whether you're using spreadsheets or BA tools (we use Looker and Google Analytics) you can use data to create the story of which tests to run and why.
You're a confident leader who can inspire not only your direct report, but also collaborators on the projects that you're involved in.
You'll understand how to lead and coach within CRM skillsets
Perks & Benefits
An exciting opportunity to be part of a sustainable challenger brand at a time where we are scaling rapidly, helping reduce food waste one carrot at a time.
33 days holiday per year (incl. Bank Holidays)
4 'Not-Sick' Days per Year
Access to Health Cash Plan
Cycle to Work Scheme
Learning & Development Budget
2 days Volunteering Allowance per year
Discount on Oddbox fruit and veg
Employee perks via Perkbox & Charlie HR
Flexible Working Hours
Oddbox is a community-powered weekly rescue mission to save delicious, fresh fruit and veg which is deemed ‘too big’, ‘too ugly’, the ‘wrong colour', or simply ‘too many’ from going to waste. It delivers its boxes directly from the growers to people’s doorsteps across London, the South and the Midlands.
With food waste being a major contributor to greenhouse gas emissions, Oddbox is building a community that together can play its part in fighting food waste and tackling climate change. A proud B Corp with over two million boxes delivered since it launched in 2016, Oddbox has already saved 13,790 tonnes of food waste with a goal of saving 150,000 tonnes by 2025.